Bake It Till You Make It - How Habeebah Is Cashing Out Like A Don.
Baking is not only for birthdays and weddings anymore. For plenty of hustlers in Naija, it's a legit money maker. From small chops in your hood to Instagram worthy cakes, here is how to turn flour and sugar into steady alerts.
Entrepreneurship
Let's be real, in Naija today, a side hustle is highly necessary. Inflation? It's rising faster than fuel prices before an election. Cost of living? High. Jobs? As scarce as NEPA light during the rainy season.
So if you have a side hustle, my question is this, why not make it into your main hustle?
That's exactly what Habeebah Adam, the creative genius behind Deekay Cakes et Treats, did. With Huxxle, she went from collecting orders on WhatsApp to running a proper online store.
And now, she is baking her way to securing the bag.
From Puff-Puff To Paychecks.
Habeebah has always had a thing for baking. From fresh chinchin to puff-puff, small chops and plantain chips, every bite has people calling for more.
But passion alone doesn't pay for flour. And business, omoor, it was a real struggle. She had to bake, package, market and also deliver her products all by herself. Not just that, she had to ensure she stands out in a over saturated industry. It was really tough.
Still, her loyal customers kept coming back. And that gave her hope.
From oven to snack time, your taste buds are in trouble.
Her Glow Up Moment.
In April 2025, Habeebah's sister slid into her DM and said, **"You've heard about Huxxle?"**
At first, she thought, **"E-commerce? Wetin be inventory? Abeg, it sounds like tech wahala that I don't have time for.**
But on April 29th, she decided to sign up. That was her game changer!
With one click, she:
- Got a beautiful online store where her customers could see everything without disturbing her DMs.
- Made ordering and payments smoother than agege bread and butter.
- Stop repeating herself 50 times a day like a cassette player about prices.
"Huxxle made my business look more professional and helped me reach people I never knew before", she said.
How Huxxle Helped Her Secure The Bag.
- Massive visibility - From relying on word of mouth to reaching new customers daily.
- Smarter Operations - With Huxxle, she has one link for menu, prices and stock updates.
- Professional branding - With better product images, better packaging and better trust.
- Bigger Dreams - With her new reach, she is now expanding beyond her local market.
From Small Chops To Big Checks.
Today, Deekay Cakes et Treats is no longer that "weekend business". It's a growing brand with loyal customers and a clear plan to scale.
She recently got featured on Huxxle's Business of the Week Section Habeebah's advice to you?
"Don't wait. Go digital now. Huxxle makes your business look professional, builds loyalty and helps you stand out."
It's Your Turn.
Whether you are selling puff-puff or phone cases, Huxxle can help you skip the stress of endless DMs and get straight to making sales. No code, no stress, no wahala. Just you, running your business like a boss.
Start your journey at Huxxle and watch your hustle glow up like Habeebah's did.
Email | Direct Response Copywriter. I specialize in writing persuasive and highly converting copy for brands and agencies.
2026 Huxxle Inc.
